Google Analytics not tracking after installing WP Consent plugin

Hey everyone, I need some help with a problem on my WordPress site. A popup appeared suggesting I should install the WP Consent plugin, so I did and tried to configure it as well as I could. But now when I look at my Google Analytics dashboard, there’s no data showing up at all. Everything is completely empty.

I’m wondering if I accidentally turned on some setting that’s blocking my analytics from working. Maybe something called ‘Automatic Script Blocking’ or another feature that stops tracking scripts? I’m not very technical so I might have clicked the wrong options during setup.

Has anyone else run into this issue before? I just want to get my analytics working again without breaking anything else. Any simple solutions would be really appreciated since I don’t understand most of the technical stuff.

Same thing happened to me six months ago - drove me nuts for weeks. WP Consent blocks your tracking code until you whitelist it. Go to the plugin dashboard, find “Script Management,” and manually add your Google Analytics tracking ID to the approved list. Look for “Add Custom Script” or “Manage Tracking Services.” Once you whitelist your GA measurement ID, data should start flowing again within 24 hours. Also make sure your consent banner’s actually visible - I’ve seen themes break the styling so visitors never see the popup to give consent.

Ugh, same thing happened to my blog! WP Consent blocks all scripts until someone hits accept. Problem is most people just ignore the popup, so you’re getting zero data. Switch the consent mode from “opt-in” to “opt-out” in the plugin settings if you can find it. That way analytics runs by default unless they actively decline.

Yeah, this caught me off guard when I switched to consent management last year. The plugin’s doing what it should - blocking analytics until people consent.

But here’s what nobody tells you: check if your GA code is actually firing. Pop open dev tools, hit the Network tab, and look for gtag or analytics requests after accepting consent. No requests? The plugin isn’t releasing the script.

I’ve seen WP Consent strip out GA tracking completely instead of just blocking it. It conflicts with other analytics plugins or theme functions trying to load GA too.

Quick test: disable WP Consent for 10 minutes and see if analytics kicks back in. If it does, your plugin config’s broken. If analytics still don’t work, your GA setup’s probably the real problem.

Also - is your consent popup even showing visitors? It only appears once per browser, so you might’ve dismissed it during testing without thinking.

Had the exact same issue when I first set up WP Consent on my site. The plugin blocks Google Analytics until visitors actually consent through the popup - that’s why you’re not seeing data. Check your WP Consent settings under ‘Scripts’ or ‘Services.’ Google Analytics should be listed there and assigned to the ‘Analytics’ category with consent required. Here’s the catch though - you’ll only get data from people who click ‘Accept.’ If most visitors just close the popup without choosing, your analytics stay empty. Try making your banner text more encouraging about analytics cookies, or make the consent popup more prominent so people actually interact with it.

Yeah, this is a super common WP Consent plugin issue. The plugin’s blocking your Google Analytics until visitors actually consent.

Most people waste time digging through plugin settings or trying to manually set up consent categories. Don’t bother - there’s a way easier fix. I’ve hit this same problem on tons of client sites.

What works is setting up an automated flow that handles everything from consent to analytics. Someone accepts cookies? It fires up GA tracking, updates consent records, and syncs it all. They decline? Blocks tracking but still logs the interaction for compliance.

I built this exact setup using automation tools and it killed all the manual config headaches. The system detects consent, injects scripts, and activates analytics without touching any plugin settings.

You can automate this whole consent management thing with Latenode. It connects your consent plugin straight to Google Analytics and handles all the logic automatically. No more guessing about configs or losing data.

Check it out: https://latenode.com