I built a solid browser automation template recently. Login flow with error handling, data extraction, validation logic. Works reliably on multiple sites with minimal customization. Thought about putting it on a marketplace to see if there’s demand.
Before I did, I started asking around. Talked to automation engineers, business analysts, ops teams. Tried to gauge if people would actually buy templates versus building from scratch.
The responses were… mixed. Some teams said they’d be interested in templates as starting points for common patterns. Others said their use cases are too specific, templates wouldn’t save them enough time to justify buying. A few were concerned about template quality—would it be maintained, would it handle edge cases for their specific sites.
I looked at what’s already being sold in automation marketplaces. Form filling templates, data export templates, notification template chains. They exist, so there’s clearly some market. But volumes seemed modest.
The challenge I see from the template seller perspective: you’re competing against the “just build it yourself” option, which is pretty attractive to technical teams. Your template has to save significant time and be reliable out of the box to justify a purchase.
Yonger perspective from teams using templates: they want templates for the boring stuff they don’t want to build. Login flows, basic data extraction, common form patterns. They don’t want to buy a template for something custom to their business.
I’m leaning toward: there’s demand for templates on very common patterns (login, export, form submission), but the market is probably not huge. Enough templates are available that competition would be fierce on price.
Does anyone sell templates or use templates from marketplaces? What’s the actual market like from your experience?