Created an automated cold emailing system using Gmail and Google Sheets as a coding newbie

Hey everyone!

I’m super excited to share something I just built. As someone with zero coding experience, I managed to create an automated cold emailing system using Gmail and Google Sheets. Here’s the cool part: I did it all by myself without following any tutorials!

How it works:

  • I input leads into a Google Sheet (name and email)
  • It sends up to 100 emails daily at 8 AM
  • Follows up twice (after 2 and 4 days)
  • Stops if the lead responds or schedules a call

The system tracks everything in the sheet: status, send date, and follow-up dates. I even added a small delay between emails to avoid triggering Gmail’s limits.

I’m honestly amazed at what you can do with everyday tools. Has anyone else tried something similar? Any tips or ideas to improve it? I’d love to hear your thoughts!

that’s pretty cool! i’ve done somethin similar but not as advanced. have u thought about adding a way to track if they opened the email? might help figure out which leads are more interested. also, be careful with spam filters - maybe mix up the subject lines a bit. good luck with your project!

Wow, that’s seriously impressive for a coding newbie! I’ve dabbled with similar setups, and yours sounds pretty robust. One thing I’ve found helpful is using Google Forms for lead capture, which then automatically populates your Sheet. It’s a seamless way to gather info without manual data entry.

Have you considered adding any personalization to your emails? Even something simple like pulling the lead’s company name from LinkedIn (if you have it) can boost response rates. Just be careful not to overdo it and come across as creepy.

For follow-ups, I’ve had success with a slightly longer delay - maybe 3 and 7 days instead of 2 and 4. Gives people a bit more breathing room. Also, don’t forget to regularly clean your list to maintain good deliverability.

Keep iterating and testing different approaches. You’re off to a great start!

Impressive work for a coding novice! I’ve experimented with similar systems and found that timing is crucial. Consider staggering your send times throughout the day rather than all at 8 AM. This can improve deliverability and might catch recipients at different points in their workflow.

For follow-ups, I’ve had success with a 3-5-7 day sequence. It gives leads more time to respond naturally without feeling pressured. Also, have you thought about A/B testing different email templates? Even small changes in subject lines or call-to-actions can significantly impact response rates.

One word of caution: be mindful of email regulations in different countries. What’s acceptable in one region might violate laws in another. Always include an easy opt-out option to stay compliant and maintain a good sender reputation.

Keep refining your system. You’re on the right track!