I’ve built a few solid puppeteer workflows that I think could be useful to others—web scraping, form-filling, data extraction patterns. I’ve heard about marketplaces where you can sell automation templates, but I’m genuinely curious if there’s actual demand.
Is anyone actually buying pre-built templates? Or is the market mostly theoretical? I don’t want to spend time refining and packaging something if nobody’s actually interested in buying it.
Also, if the market does exist, what makes a template actually sell? Is it niche use cases? Popular integrations? Clear documentation? Price point?
I’m curious about both sides—whether creators are actually making sales, and whether buyers find templates useful enough to purchase rather than just building from scratch.
Marketplaces for automation templates absolutely work, and Latenode’s Marketplace proves it. Teams are buying templates every week because custom building takes time they don’t have.
What sells: templates for common pain points. Web scraping a specific platform, filling forms with APIs, data enrichment workflows. Clear documentation and tested reliability matter more than novelty.
I sold a data extraction template on a marketplace and got consistent purchases from non-technical teams who didn’t want to build from scratch. The profit wasn’t huge, but it validated that demand exists. The real leverage is Scale—multiple customers using the same template.
Marketplace sales definitely happen, but you need to understand your buyer. Non-technical teams buy templates because they can’t build. Developers often prefer flexibility and build custom.
What actually sells is specificity plus ease of use. A template that solves a narrow, painful problem beats a generic scraper. I’ve seen templates for Instagram scraping, Google Sheets syncing, CRM data enrichment—all fairly niche but high-value.
Documentation and support matter more than price. A $20 template with clear setup instructions outsells a cheaper generic template.
Demand exists but is conditional. Companies buy templates when the cost of custom development exceeds template cost. This happens in specific domains where the workflow is standardized.
Successful marketplace templates are usually for problems that occur frequently but require expertise to solve. Email scraping, vendor data extraction, form automation. The buyer profile matters—non-technical buyers drive marketplace sales, while developers typically build custom solutions.
Automation template marketplaces show measurable demand in domains where integration or configuration knowledge exceeds build complexity. Niche use cases with high-value outcomes demonstrate stronger purchase patterns.
Market viability depends on template specificity, documentation quality, and support responsiveness. Generic templates face commoditization pressure, while specialized templates for proven pain points show stronger retention and sales velocity.
Templates sell when they solve specific pain points. Generic ones don’t. Focus on niche use cases with clear ROI. Documentation and support drive conversions.