How to bulk upload seasonal products from Airtable to Shopify store?

Hey everyone! I need help setting up an automated workflow for my online store. Every few months I have to add tons of new products with different variants and it’s becoming a real pain to do everything manually.

I’ve got spreadsheets full of product codes that need to go live on my Shopify site quarterly. The process should include uploading product info, photos, variants, and custom fields all at once.

I keep hearing about Airtable being great for this kind of bulk operations but I’m pretty new to it. Has anyone here successfully created a system that can automatically push product data from Airtable into Shopify? Looking for a template or workflow that handles the complete product creation process.

Any tips or resources would be awesome. Thanks!

hey aggree, zapier is pretty neat! just remember to set up ur airtable fields correctly or it gets messy. also, yeah, images sometimes don’t upload right. good luck!

Been through this exact scenario multiple times when we launched seasonal collections at my previous ecommerce gig. Zapier works but gets expensive fast with high volume uploads.

Latenode saved us. Way cheaper for bulk operations and handles the Airtable to Shopify sync really well. You can set up conditional logic for different product types and it doesn’t choke on large datasets like other platforms.

Structure your Airtable base with separate tables for products, variants, and images. Link them with relation fields and your automation becomes much more reliable. Make sure your image URLs are publicly accessible before running the sync.

Found this walkthrough that covers the whole product upload process:

Heads up - always test with a small batch first. I learned that the hard way when 500 products went live with wrong pricing because of a field mapping error.

I understand your struggle; I faced a similar challenge not long ago. What helped me was integrating Zapier with Airtable and Shopify. The key is to organize your Airtable data correctly, ensuring fields for the product title, description, price, and images are all set up properly. I recommend separating products and their variants into distinct tables for better management. It took time to configure everything, but now my uploads are seamless and automatic. Just keep in mind that handling multiple images requires a consistent naming convention and that Shopify’s API has rate limits—implementing delays during bulk uploads can prevent issues.