Implementing HubSpot tracking for website analytics

Hey everyone,

I’m working on a PHP website and want to set up visitor tracking. I’ve heard HubSpot is good for this, but I’m a total newbie when it comes to their platform. :sweat_smile:

Can anyone walk me through the process of adding HubSpot’s tracking code to my site? I’m especially interested in:

  • Where to find the tracking code
  • How to properly insert it into my PHP files
  • Any specific settings I need to configure

I’m hoping to monitor things like page views and user interactions. If you’ve done this before, I’d really appreciate your insights! Thanks in advance for any help you can offer a HubSpot rookie like me.

// Example of where I think the code might go?
<!DOCTYPE html>
<html>
<head>
    <title>My Website</title>
    <!-- HubSpot tracking code here? -->
</head>
<body>
    <!-- Rest of my website content -->
</body>
</html>

Let me know if you need any more info about my setup. Thanks!

I’ve implemented HubSpot tracking on several client websites, and it’s actually quite straightforward. First, you’ll need to log into your HubSpot account and navigate to the tracking code section. It’s usually under Settings > Tracking & Analytics.

Once there, you’ll find your unique tracking code snippet. It’s a short JavaScript block that looks something like this:

<!-- Start of HubSpot Tracking Code -->
<script type="text/javascript" id="hs-script-loader" async defer src="//js.hs-scripts.com/XXXXXXX.js"></script>
<!-- End of HubSpot Tracking Code -->

You’ll want to paste this code just before the closing tag in your PHP files. If you’re using a template system, add it to your header file so it’s included on every page.

As for configuration, the basic code will track page views automatically. For more advanced tracking like form submissions or custom events, you’ll need to use HubSpot’s JavaScript API, but that’s a topic for another day.

Remember to test thoroughly after implementation. HubSpot’s realtime dashboard is great for confirming everything’s working correctly. Good luck with your tracking setup!

hey oscar, ive used hubspot before. its pretty easy tbh. just go to ur hubspot dashboard, find the tracking code (usually in settings). copy that javascript snippet and paste it in ur php files before the tag. it’ll track pageviews automatically. if u need help with custom stuff lemme know!