Is launching a HubSpot marketing agency worth it for recent graduates?

Hey everyone! My buddy and I just finished university and we’re seriously considering launching our own HubSpot marketing agency. We’re both pretty excited about the idea but honestly have no clue if this is realistic for two fresh grads like us.

I’ve been doing some research on HubSpot services and it seems like there’s decent demand, but I’m wondering if we’re being too ambitious. What do you think about starting this kind of business right after college? Are there specific strategies or approaches that actually work in this space?

Would really appreciate any insights from people who’ve been in similar situations or know the industry. Thanks in advance for any advice you can share!

Launching a HubSpot marketing agency right after graduation can be a viable option if you’re prepared for the challenges. I started a similar venture three years ago, and we initially struggled with pricing, which attracted clients who undervalued our services. Gaining HubSpot certifications early on and narrowing our focus to a specific niche, like SaaS startups, was vital for our growth. Offering implementation services first can help you establish credibility and build a stable income while you hone your marketing skills.

honestly dude, hubspot agencies are everywhere now but most of them suck at actual strategy. if u can actually deliver results instead of just setting up workflows, theres definetly room. just dont expect quick money - took me like 8 months to get steady clients after graduation

The timing might actually work in your favor since many established agencies are struggling to adapt to newer HubSpot features and integrations. When I transitioned from corporate marketing to freelancing two years back, I noticed smaller businesses specifically seeking agencies that understood both traditional marketing principles and modern automation tools. Your biggest hurdle won’t be technical knowledge but rather establishing trust with potential clients who might question your experience. Consider partnering with a few local businesses for case studies at reduced rates initially. The key is demonstrating measurable results rather than just claiming expertise. HubSpot’s partner program provides excellent resources, but make sure you understand the financial commitment involved before diving in completely.