hubspot’s pricing can vary a lot. im at $75-90/hr too, but i’ve seen peeps go for $120+. mainly do crm setups and automations. maybe look into a monthly retainer, might save ya some cash in the long run!
The market’s gotten pretty competitive lately, which is great for buyers. Most independent consultants I know charge $80-130/hour based on their certs and experience. Custom coding or complex integrations? That’ll push you to $150+ easily. I switched from hourly to value-based pricing two years ago - works way better for everyone. Instead of watching the clock, we focus on actual results. Like I’ll charge $3000 to build out a complete lead scoring system vs billing 25 hours at $120 each. Find someone who gets your industry because HubSpot setup is wildly different between manufacturing, SaaS, healthcare, etc. Heads up - some specialists have minimum engagement requirements, usually 10-15 hours monthly, so factor that into your budget.
Been doing HubSpot implementations for 3 years. Rates vary based on complexity and location - most specialists charge $85-150/hour. Higher rates are for custom integrations and advanced automation. I focus on marketing automation, reporting dashboards, and custom properties. Project-based pricing works better for big implementations since scope creeps fast with HubSpot. Monthly retainers are solid for ongoing support, but nail down what’s included first. Certified specialists in specific hubs cost $15-20/hour more. Ask about their industry experience too - B2B and B2C setups are totally different beasts.