I’m finding it hard to get those attractive summary cards to appear in Gmail for our order emails. Our team sends out emails with order information and payment details, but the summary cards don’t show up. I’m wondering if there are special guidelines or specific markup rules we should follow to trigger these cards. Could anyone share any techniques or best practices that have worked for them? Any advice or tips to improve our email formatting to make them more friendly for summary cards would be really appreciated. Thanks a lot for your help!
As someone who’s worked on email campaigns for e-commerce, I can say getting those summary cards right is crucial. One thing that helped us was using Google’s Email Markup Tester tool. It’s a lifesaver for troubleshooting markup issues. We also found that keeping our HTML structure clean and minimal improved our chances of cards displaying correctly.
Another tip: make sure your email authentication (SPF, DKIM, DMARC) is properly set up. Gmail takes this into account when deciding whether to display cards. It’s not just about the markup - your overall email infrastructure matters too.
Lastly, patience is key. Even with perfect implementation, it can take weeks for Gmail to consistently show your cards. Keep at it, and you’ll see results.
I’ve dealt with this issue before, and it can be frustrating. Gmail uses a specific schema markup to generate those summary cards. You’ll need to implement JSON-LD or Microdata in your email HTML. Focus on including key details like order number, total amount, shipping information, and product details. Make sure your markup is valid and follows Google’s guidelines for email markup. Also, remember that you need to be a sender with a good reputation, so if you’re new to this, it might take some time before Gmail starts displaying your cards. Keep in mind that not all email clients support these features, so always ensure your emails look good even without the cards.
hey there! i’ve had some luck with this. make sure ur using the right schema markup in ur email HTML. focus on order details, pricing, n shipping info. also, ur sender reputation matters. it might take a bit for gmail to start showin those cards. don’t forget to test ur emails without cards too, cuz not all email apps support em!