I just heard about some changes to Twitch’s community guidelines, and I’m really confused about the implications for streamers. It looks like they updated their rules regarding promotion of other streaming platforms while streaming on Twitch.
From what I’ve gathered, advertising your streams on platforms like YouTube or Facebook Gaming during your Twitch live broadcast is now prohibited. This feels like a significant shift for content creators who operate across various platforms.
Does anyone have the specific details on this policy adjustment? Are there exceptions or ways to navigate this? I’m concerned this could hinder how streamers grow their audience on different sites. Has anyone else noticed the impact of this new regulation?
This policy change really screwed over smaller streamers who depend on growing across multiple platforms. Here’s what I’ve figured out - you can’t directly promote other platforms during streams, but talking about your content creation journey or casually mentioning where else you create seems like it’s still okay. Streamers are walking on eggshells now, avoiding stuff like ‘check out my YouTube channel’ but still finding ways to mention their other work. The timing’s obviously not a coincidence with all the platform competition going on. Bottom line - creators have to completely rethink how they build audiences across different sites.
The recent changes to Twitch’s guidelines indeed caught many streamers off guard. As stated, promotion of other platforms during live broadcasts is prohibited, which complicates expanding audiences across different services. I’ve seen numerous streamers remove any mentions of alternative platforms, including logos and links, to avoid potential violations. It’s worth noting that enforcement seems inconsistent; some have received warnings while others haven’t faced any issues. Many are now resorting to promoting their content on social media like Twitter and Discord instead, making it significantly tougher to engage viewers directly during streams.
This whole thing’s ridiculous. Twitch is basically trying to lock creators into exclusive deals, which feels super anti-competitive. I’ve seen streamers getting vague now - they’ll say “check my bio for other content” instead of just mentioning YouTube directly. It’s sad that creators have to play these games just to grow their audience.