[Success Stories] Share Your HubSpot Achievement From This Month

Time to celebrate our accomplishments! I want to hear about the things you managed to pull off in HubSpot lately. Did you create an automation that actually works the way you wanted? Maybe you figured out how to generate a dashboard that gave your team some real useful data? Or perhaps you spent hours organizing contact records and finally got everything sorted out properly. No matter if it was something huge or just a small victory, I think we should all share what we got done recently. What HubSpot task did you complete that left you feeling pretty satisfied with your work?

Finally got my lead scoring dialed in after weeks of tweaking. We used to shoot in the dark with sales outreach, but now the scores actually match real engagement patterns. I weighted email opens, site visits, and demo requests based on what our sales team sees working. The game-changer was factoring in recent activity instead of just cumulative scores. Now our reps chase actually warm leads instead of someone who grabbed a whitepaper six months ago. Conversion rates already improved in just two weeks.

Spent three weeks building a custom report tracking our customer journey from first contact to closed deals. Management wanted attribution data, but our existing reports were useless - they showed traffic sources without any revenue impact. I had to connect multiple properties and create calculated fields to get useful numbers. The breakthrough was figuring out how to map our custom deal stages and see where prospects actually drop off. Now we know which marketing channels generate deals that close, not just leads that vanish. We’ve already shifted budget based on what we found.

Finally fixed our abandoned cart sequence after it sat broken for months. The trigger wasn’t firing because we screwed up the workflow setup - the deal stage criteria was fighting with the contact enrollment rules. Had to dig through the workflow history to figure out what went wrong. Now we’re getting about 15% of abandoned carts converting within 48 hours. The follow-up emails are actually working like they should’ve from day one. Sometimes the simple fixes have the biggest impact.

Just finished migrating our contact database - what a complete nightmare. Duplicates everywhere, some contacts had 3+ entries with totally different info. Took forever merging everything, but our email deliverability is finally solid again. No more bounces from old addresses.

Got our sales team to ditch their random follow-up methods and actually use HubSpot sequences. They whined about generic templates, so I teamed up with our top performer to build sequences that matched how he really talks to prospects. Key was making different tracks for company size and industry instead of boring one-size-fits-all messages. Had to twist some arms to get everyone on board, but response rates shot up from 8% to 22% in month one. Now even the biggest complainers want more sequence options since they’ve seen what happens to their numbers.